找回密码
 FreeOZ用户注册
查看: 2589|回复: 0
打印 上一主题 下一主题

[biz&fin] BBC:中国怎样重新赢得信任?Reassuring tactics?

[复制链接]
跳转到指定楼层
1#
发表于 21-9-2008 10:53:59 | 只看该作者 回帖奖励 |倒序浏览 |阅读模式
提示: 作者被禁止或删除, 无法发言

马上注册,结交更多好友,享用更多功能,让你轻松玩转社区。

您需要 登录 才可以下载或查看,没有帐号?FreeOZ用户注册

x
Reassuring tactics?                               
  • James Reynolds
  • 19 Sep 08, 12:56 PM GMT
                                                        Right now, China might want to remember Cordelia Gummer.
In 1990 Britain was worried about infected beef and "mad cowdisease". The government insisted that no-one need panic - Britain'sbeef was fine.

                               
登录/注册后可看大图
In order to make the point in a dramatic way, Britain's Agriculture, Fisheries and Food Minister John Gummer decided to feed his four-year-old daughter Cordelia a beefburger in front of the cameras. It was a slightly curious, much criticised and derided tactic.
I wonder if the Communist Party's been thinking of anything similarin recent days. The food scare which began with tainted baby milkpowder last week has been getting worse and worse.
On Friday, everyone here woke up to find that more dairy products had been affected- including the normal milk that you or I would buy in the shops. Thegovernment insists that most milk is safe to drink - but that doesn'treassure very many people.
This afternoon, at the Tesco supermarket in Beijing, milk was stillon sale. But most shoppers avoided the dairy counter. Parents havecontinued to take their babies to hospitals to be checked for kidneystones.
Perhaps China's Health Minister, Chen Zhu, may decide to invite themedia to his house to watch him and his family drink pints of milk andeat ice cream. But maybe not. It didn't really work when John Gummertried it.
回复  

使用道具 举报

您需要登录后才可以回帖 登录 | FreeOZ用户注册

本版积分规则

小黑屋|手机版|Archiver|FreeOZ论坛

GMT+10, 30-4-2024 02:06 , Processed in 0.026056 second(s), 16 queries , Gzip On, Redis On.

Powered by Discuz! X3.2

© 2001-2013 Comsenz Inc.

快速回复 返回顶部 返回列表